Saturday 30 November 2019

1940s Sweater Girl, Reading

This is a WW2 period, candid photograph of a young woman reading. She is reclining on a art deco couch, in front of a bookcase, with a window behind her. Our reader has shifted to her left shoulder forward, and her right shoulder back, so that the light streams in over her right shoulder, illuminating the pages in front of her. Her eyes are fixed on the lower, left-hand page of the book she is reading.



The verso is stamped Velox, a common Kodak brand in the 1940s–50s according to David Rudd Cycleback's Photograph Identification Guide. The clothes that our sweater-girl reader is wearing are consistent with late War-period restrictions: a drab skirt with a hemline just below the knee, and only a few pleats (as described here), with a short, flat knit, light-weight sweater blouse (here).



As Debbie, The Vintage Dancer explains: "The term sweater girl started in the 1940s with movie star icon Lana Turner. She, and other young women, wearing snug fitting sweater tops were seen as both innocent and sexy. The modest coverage of the sweater said 'I am a good girl' while the two sizes too small fit said 'I have breasts!'" While to "be so flaunting with a woman’s natural assents was taboo in good company," even a more modest, but still snug fit (as here) "emphasized the ideal ’40s torso which was a thin waist, full shoulders and soft, natural chest."

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